Coventry Marks Infrastructure Anniversary
21 October 2014
Costain was the prime sponsor of an event marking the 40th anniversary of Coventry’s ring road.
The Company sponsored a special open-air showing recently of the classic crime film The Italian Job in a car park under the road, which is a major transport artery in the city.
The West Midlands city’s link with the 1960s film lies in the fact that some of the iconic car chase scenes after the robbery that forms the film's climax were staged in sewers beneath Coventry’s streets.
Costain is currently undertaking three major projects in and around Coventry – at Whitley Bridge, Warwick University and the Friargate Bridge-Deck project at Junction 6 of the ring road.
The highway plays a major part in Coventry’s economic life. “Whether you love it or hate it, there is no doubt it has played a significant role in the recent history of Coventry’s road infrastructure,” said Senior Community Relations Manager, Brian Greaves.
“As a company we are very keen, where possible, to engage and support the local communities where we are carrying out work, in recognition that such work can have on the public and local businesses.”
Local political leaders were enthusiastic about the event: “The ring road is such an iconic landmark for the city,” said Cllr Rachel Lancaster, Cabinet Member for Public Services at Coventry Council.
“Over the past 40 years, the ring road has been a fantastic asset to the city and it also provides a great example of city engineering at its best, as the structure still stands the test of time.
“The ongoing developments being carried out around Junction 6 as part of the Friargate development to create a thriving new business district are the first major changes since it opened and will bring the next exciting chapter of the ring road to life.”
As primary sponsor of the film screening, Costain’s banner was prominently displayed and the event received considerable publicity, both from BBC Coventry and Warwick and local media.
Brian and colleague Bob Pettipher attended on behalf of the Group and handled media questions and interviews.
Costain Communications Department