1 May 2013

A pioneering partnership between Path Intelligence and Costain will solve problems facing the travel and transport industries by using data insights into crowd behaviour to maximise operational efficiency, optimise maintenance activity and boost retail returns for asset owners.

Path Intelligence’s unique footfall mapping technology and Costain’s expertise in building and maintaining transport assets, join forces in the creation of COpath, an asset intelligence resource supported by major investment from both companies.

COpath provides real data to smooth the flow of visitors by tackling jams, bottlenecks and opposing traffic flows.  A key benefit of this data is to enable capacity to be optimised as an alternative to large capital investment.  The disruption and costs of maintenance work can also be minimized by using COpath data to pinpoint optimum times to schedule work. 

The technology also provides insights into the impact of planned and unplanned disruptions such as scheduled construction work, or unexpected equipment failures, whilst tracking crowd evacuation movement can also inform critical emergency planning decisions.

The expertise of Path Intelligence in retail environments will support commercially important decisions by providing insights into the impact of advertising and marketing campaigns and pinpoint ‘hot’ and ‘cold’ retail units to influence rental values.

Ross Agnew, Costain Group Strategy Director, comments: “Demand for transport is increasing and to be able to afford to meet that demand we need to be optimising how we use our assets and maximising revenue opportunities. Gaining more intelligence on how transport systems are used is essential to achieving this; Path Intelligence’s technology provides this intelligence.”

For further information on Path Intelligence and COpath, visit:

www.pathintelligence.com/costain/

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